co-op

Co-op Advertising Program

FY 2022-23

Mt. Hood Territory (Clackamas County Tourism) has a cooperative advertising program to promote tourism-related experiences in Oregon’s Mt. Hood Territory. Our tourism partners can select from digital and print placements. Participation is open to tourism-related festivals/events, businesses, and experiences in Clackamas County. FY 22-23 programs are listed below. For a PDF overview of all of our planned programs, see the FY2022-23 Co-Op Menu here.

Please note that all opportunities are subject to change, and additional opportunities may come available throughout the year. To stay up to date on co-op advertising openings and other announcements, sign up for our industry newsletter

If you have questions about the co-op program please contact Ithaca Janzen at ithaca@mthoodterritory.com

CURRENTLY OPEN 


NEW! Here Is Oregon (OregonLive) - Here's your chance to tell the story of your business or city, without the strict word limits of traditional print ads! There are two co-op options with the Here Is Oregon program:

Option 1: Feature Story (open to all partners)

Cost: $500

Availability: 5 spaces available, first come first served. 

Here’s your chance to dive a bit deeper into the story of what makes your location unique! You’ll work with a writer from the Oregonian Media Group to come up with a story and photos to represent your business in The Oregonian, Here Is Oregon social and newsletter channels during a 4-6 week campaign. A $5,475 ad value for $2,000, with $1,500 covered by Mt. Hood Territory. 

See full details here. For more information and to sign up, email ithaca@mthoodterritory.com.


Option 2: Destination Video (City-level partners only)

Cost: $1,500

Availability: All city parters are eligible

Showcase your city with a destination video produced and promoted by Oregon Media Group. This opportunity includes one day of on-site filming, video production and a 4-6 week campaign promoting the video on Here Is Oregon website, Youtube, social media and newsletter plus a QR code in the print Oregonian. Plus, you will receive the produced video for your own use promoting your destination. A $9,250 ad value for $5,000, with $3,500 plus filming costs covered by Mt. Hood Territory.

See full details here. For more information and to sign up, email ithaca@mthoodterritory.com.



Certified Folder Display: Distribute Your Own Brochures - Are you looking for ways to get your brochures into the hands of visitors? Certified Folder Display stocks brochure racks at popular lodging properties and rest stops throughout Oregon. This co-op partnership offers Mt. Hood Territory partners a deeply discounted rate to distribute brochures through Certified's service in the Portland East Metro and Mt. Hood areas and/or Oregon Welcome Centers statewide.

Co-Op Options: 

  • $100 for 6 months of distribution in the Portland East Metro Area. 
  • Option to add distribution in Mt. Hood area for additional $40.
  • $500 for 1 year of distribution at all 8 Welcome Centers statewide. Welcome Center Program only: 5 spaces reserved for Portland Region partners, 5 open to all tourism partners.
  • Participants can choose any combination of the above options (as available).

Details: NOW OPEN with rolling enrollment available throughout FY22-23. There are 10 spaces available to all tourism partners. Co-op is for distribution only; you will need to have your own brochures printed and available (minimum quantity requested by Certified is 5,000). See full Certified Co-Op details here.



Facebook/Instagram Ads - Promote your event through Facebook ads. Run the ads yourself and Mt. Hood Territory's co-op program will provide a 50% rebate.

Co-Op Cost: 50% rebate on ad spends between $100-$500
Details: NOW OPEN. Open July 2022 - June 2023. Ads must be approved by Mt. Hood Territory team prior to running, and reporting is required to receive rebate. Partners will have 6 months to complete their ad spend and submit reporting. See details about the Facebook rebate co-op.


Interested but not sure how to run a Facebook event ad? - Training videos are below, or reach out to us directly for a quick (and free) one-on-one training session! Email ithaca@mthoodterritory.com.

Event Ads Overview | Event Ads Step-by-Step Instructions | View Webinar Video Recording




Closed for FY 22/23

The following opportunities have passed for FY 22/23, but watch for updated versions of many of them in FY 23/24!


Google Ad Rebate and Training

Run your own Google Ads (Search Engine Marketing/SEM) to enhance your business’s online visibility, and Mt. Hood Territory will cover 50% of the cost. New to the world of SEM? This co-op also includes a free partner training which is required for all co-op participants. 

See Full Details


Travel Oregon Visitor Guide - Closed for 22/23. See details for all Travel Oregon Visitor Guide co-ops offered by Mt. Hood Territory here.

With over 300,000 copies distributed each year, the Travel Oregon Visitor Guide is the ultimate guide to trip planning in Oregon. The magazine is divided into sections based on Oregon's seven regions, showcasing diversity across the state.


1. Travel Oregon Visitor Guide: Mt. Hood Territory Business Co-Op Spaces - Your business will be featured along with other co-op partners on a Mt. Hood Territory dedicated page of the Travel Oregon 2022 Visitor Guide. Due to popularity, this co-op has expanded this year! Mt. Hood Territory will sponsor a page with 6 spaces in each of the three of our regions' sections, for a total of 18 spaces. Regions include Mt. Hood/Gorge, Willamette Valley and Portland Region. If you are not sure of your region, we can help.

Co-Op Cost: $400 (business); $300 (nonprofit)
Details: Closed for 22/23. Each region is first come, first served for the six available spaces (18 total). If your region fills, you may request to be placed in another region on a case-by-case basis. 


2. Expanded Lodging Listing in Travel Oregon Visitor's Guide - Lodging partners can expand their listing in the Travel Oregon Visitor's Guide to include a photo and additional descriptive text (not included in a basic listing).

Co-Op Cost: $400 ($800 value)
Details: Closed for 22/23. Spaces are available to lodging properties only. If interested, contact MediAmerica directly at betsyh@mediamerica.net. Please let them know you are a Mt. Hood Territory partner to receive the above co-op rate.


3. Travel Oregon Visitor's Guide: City Partner Co-Op - City tourism organizations have the option to purchase expanded ad space in the 2022 Travel Oregon Visitor's Guide at a discounted co-op rate. Ads will be placed in the appropriate region of the guide: Mt. Hood & Columbia River Gorge, Willamette Valley or Portland Region. See 2022 information here for a more detailed idea of how the program works. Through this special co-op, cities can design their own ad or use MediAmerica's design services - but the creative power is in your hands!

Co-Op Cost:
1/3 page ad: $1,830 (valued at $4,100)
1/2 page ad: $2,170 (valued at $6,075)

Details: Closed for 22/23. Open to city tourism organizations only. If you are interested in participating, please contact Ithaca Janzen at ithaca@mthoodterritory.com.



Willamette Valley Travel Guide - The Willamette Valley Visitor's Association (WVVA) produces an annual print Willamette Valley Travel Guide. With 60,000 copies distributed across state Welcome Centers and through direct mail requests, this is a great opportunity to reach an audience intersted in travel to our area. Mt. Hood Territory has a full page ad in this guide with spaces available to six of our partners at a deeply discounted rate. 

Co-Op Cost: The cost per space is $150/business or $100/nonprofit, available first come first served
Details: Closed for 22/23. This opportunity is available to all tourism partners in Mt. Hood Territory, not limited to the Willamette Valley region.


American Road - American Road is a road-tripping magazine with an audience interested in museum and heritage site visits. There are six co-op spaces in a full page Mt. Hood Territory ad in the winter issue of American Road. This opportunity is available to heritage businesses in Clackamas County.

Co-Op Cost: $50/space
Details: Closed.


Things To See & Do In Oregon Brochure - This popular print brochure featuring tourism attractions is published by MediAmerica and distributed statewide. Learn More

Co-Op Cost: $900 (full space); $475 (half space)
Details: Closed for 22/23. If interested, contact MediAmerica directly. Contact details coming soon. Please let them know you are a Mt. Hood Territory partner to receive the above co-op rate.  

Clackamas County Tourism (CCT) reserves the right to administer the cooperative advertising program under the following guidelines:

  • Sign up, material submission and payment must be completed to secure a space.
  • Completing this form will secure your commitment and participation in the publication, so please have your materials ready to submit all at once.
  • Many co-op opportunities are first-come, first-serve for all partners.
  • In some cases, "criteria preference" priority will be given in projects related to theme-based publications.  Staff will maintain a waiting list of interested partners to fill any vacancies, cancellations and changes.
  • CCT reserves the right to update or make changes to the cooperative advertising program, including opportunities, costs, deadlines or payment format, at any time.

Additional co-op advertising may be added and adjusted as needed throughout the year. If you have suggestions for co-op advertising placements, please contact Ithaca Janzen.


In addition to the above co-op marketing opportunities from Mt. Hood Territory, Travel Oregon also has a series of co-op marketing options that are open to all tourism-related businesses. See Travel Oregon's co-op page here

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