For the seventh podcast of our series, Territory Tales, we took a deep dive into Bob Moore's life, to learn the story of how his natural foods company, Bob's Red Mill, came to be and how the famous brand earned its notoriety today. From becoming a Mobile gas dealer at 25 years old, he learned all the ups and downs of owning his own business and used that knowledge to try other ventures along the way, until his eventual success with Bob's Red Mill. He details his challenges and triumphs before ultimately opening and growing the Bob's Red Mill manufacturing plant in Milwaukie, Oregon, producing and selling whole grain products.
What started as a small operation grew dramatically as he drove forward an entire movement in the whole foods industry. His passion for healthy foods was first inspired by his wife, Charlee, who was a true visionary in the 1960's by deciding to focus on healthier foods for her family. They applied this mantra to all their products, and their genuine passion to ensure optimal health for everyone is just as evident today as it was from the start. The vast array of whole grain and gluten-free products available seems endless and has helped so many families live a healthier life.
Tune in to this two-part podcast to hear what it took Bob to get here, how he was able to cultivate some of the happiest employees on the planet, and the steps they take to ensure the highest quality natural foods. If all that isn't enticing enough, just hearing the calming sound of Bob's voice while learning about his generosity, drive and fortitude will inspire you in your own life.