FOR IMMEDIATE RELEASE |
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Oregon City, Oregon |
Linda R. Bell, Executive Director CCTDC |
Tourism marketing group creates unique partnership with online reservations serviceFish. Raft. Ski. Skydive. Take a hot air balloon ride. These activities are only a few of the many that visitors in Oregon’s Mt. Hood Territory can enjoy. The challenge for these visitors up to now has been not only how to find the professionals that provide desired recreational services but how to book them. The challenge for businesses has been how to create consumer awareness and a return on investment without incurring huge marketing expenses. That’s why the Clackamas County Tourism Development Council (CCTDC), the tourism destination marketing agency in the County, and SelfService Systems, Inc., a private company who has developed an Internet reservations software solution called SelfService Reservations, have decided to partner. The two organizations will provide targeted sales and marketing opportunities for interested tourism-related businesses. According to Larry McLean of SelfService Systems, “With more buying decisions being made in front of a computer it is important to invest marketing dollars where today’s clients are shopping and that is on the web. Our products have been designed to help the independent business keep up with changing times.” This new CCTDC partnership with West Linn-based SelfService Systems, Inc. will provide a link from the CCTDC website to commerce sites maintained by individual tourism related businesses in the SelfService Reservations system. SelfService Systems will offer its web-based online scheduling and payment system at a special price for Clackamas County-based tourism related businesses and TDC will offer financial assistance to those qualifying businesses who sign up for the new system. Linda R. Bell, CCTDC executive director says, “For its investment, TDC expects that making the tourism services, facilities and amenities available to visitors more accessible will increase the number of people who come to the county, spend money here, and enjoy all that is so wonderful about Oregon’s Mt. Hood Territory.” The first meeting for businesses interested in participating is Tuesday October 12th. For more information about the meeting and the new reservations system, contact the TDC at 503-655-8490. - 30 -
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